Case Study

Ganesh Bakery, Thoothukudi — Online Shop

Taking a heritage bakery founded in 1964 online — so customers anywhere can order Thoothukudi's famous macaroons.

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Ganesh Bakery has been baking in Thoothukudi since 1964 — its shop opposite V.O.C. Market is known for the town's famous macaroons, along with biscuits, rusks and bakery snacks. Queen Touch Technology built the bakery a modern online shop so that customers, gift buyers and bulk buyers can discover and order its products online.

The challenge

A bakery with more than six decades of reputation was selling mostly to walk-in customers. People outside Thoothukudi — including families sending gifts and businesses placing bulk orders — needed an easy way to see the range, check prices and order, without long phone calls.

What we built

  • A product catalogue organised into Bakery Snacks, Biscuits, Macaroons and Rusks, with clear prices.
  • A dedicated Gifting section with gift boxes for festivals and occasions.
  • A Bulk Orders flow connected to WhatsApp, so large orders reach the bakery directly.
  • Order tracking, plus Privacy, Terms, Refund and Shipping policy pages that online customers expect.
  • Heritage-led storytelling — "62+ Years of Heritage", "Authentic Recipes", "Freshly Prepared" — and customer testimonials.
  • A fast, mobile-first build on Next.js with optimised product images.

How it helps the business

  • Customers anywhere can browse the full range and prices at any time.
  • Gift and bulk buyers get a clear path to order instead of calling the shop.
  • WhatsApp keeps conversations in the channel customers in Tamil Nadu already use every day.
  • Policy and tracking pages build the trust needed for first-time online buyers.

Services used

  • eCommerce website
  • WhatsApp integration
  • Product catalogue & gifting
  • Mobile-first design